International Marketing professional with a degree in International Studies from Leiden University. At AEVO Innovate, she works with marketing, content, and international expansion, creating content about corporate innovation, technology, continuous improvement, and organizational transformation.
Interior of an industrial factory with machinery and workers, representing hidden manufacturing losses and opportunities for operational improvement.

The Hidden Losses That Are Silently Killing Your Factory’s Efficiency

Aerial view of multiple solar panel arrays installed on green fields, illustrating renewable energy adoption and modern Sustainable Trends.

Sustainable Trends: The Innovations Reshaping Corporate Strategy

A glass wall covered with colorful sticky notes organized in structured rows, representing workflow visualization and planning within an OpEx methodologies environment.

Every Factory Says It Wants Excellence. Few Have the Method.

Close-up of a “Market” sign on a brick building, symbolizing market intelligence and strategic analysis.

Market Intelligence: How Advanced Insights Drive Strategic Decisions

A stack of business newspapers on a wooden table featuring headlines, charts, and financial news, symbolizing corporate decision-making and the strategic role of innovation governance.

Innovation Governance: The Competitive Advantage 88% of Companies Still Ignore

A conceptual collage featuring a light bulb and global imagery, symbolizing cross-border idea management and the exchange of innovation across countries and teams.

Cross-Border and International Idea Management: How to Break Silos and Democratize Innovation

Attendees entering the Innovation Roundtable Summit 2025 in Copenhagen, where global leaders share insights on AI-driven innovation and business transformation.

Inside the Innovation Roundtable Copenhagen 2025: How Global Leaders Are Redefining AI, Culture, and Organizational Design

A presenter from BIC stands beside a large visual board showcasing the BICup program, highlighting global idea management program metrics, improvement cycles, and innovation culture across international factories.

Inside BICUp!: How BIC Mastered Global Idea Management to Transform Operational Excellence

A partially solved Rubik’s Cube on a white background, symbolizing complexity, creativity, and the structured nature of creative problem solving.

How Leading Companies Use Creative Problem Solving to Transform Challenges Into Growth

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